If you’re a landlord who would like to take part, please contact us.
If you’re an interested drinker, read on to find out more and support those pubs that are doing their bit!
What is CAMRA LocAle?
CAMRA LocAle is a new initiative that promotes pubs stocking locally brewed real ale. The scheme builds on a growing consumer demand for quality local produce and an increased awareness of ‘green’ issues.
The CAMRA LocAle scheme was created in 2007 by CAMRA’s Nottingham branch which wanted to help support the tradition of brewing within Nottinghamshire, following the demise of local brewer Hardys and Hansons.
Everyone benefits from local pubs stocking locally-brewed real ale…
Public houses as stocking local real ales can increase pub visits
Consumers who enjoy greater beer choice and diversity
Local brewers who gain from increased sales
The local economy because more money is spent and retained locally
The environment due to fewer ‘beer miles’ resulting in less road congestion and pollution
Tourism due to an increased sense of local identity and pride – let’s celebrate what makes our locality different.
Stocking a local beer can enable you to differentiate yourself from other local pubs, thereby gaining you new customers and increasing your beer sales. Stocking locally brewed real ale will also give you business the edge over supermarkets and off licences selling low-cost mass-market lagers.
Landlords can find out more and download information from the CAMRA site.
LocAle in Leeds
The Leeds Branch of CAMRA is now participating in the LocAle scheme, helping Leeds pubs celebrate the fact that they support Real Ale and local breweries by taking part. We have a ‘Leeds plus 10’ rule, which means that a LocAle Brewery is situated either within the Leeds Metropolitan district, or within 10 miles of the boundary. All the Leeds LocAle Breweries are listed here.
A LocAle Pub is any within the Leeds Metropolitan district that sells one or more Real Ales from any of the LocAle Breweries, and has signed up to the scheme. Signing up is easy – simply get in touch with Leeds CAMRA and let us know that you’d like to join. We’ll supply you with promotional support (posters, window stickers and pump clip toppers) and give you an honourable mention on this website.
See other pages on this website for information on LocAle Breweries and
LocAle is a brilliant scheme which promotes pubs that sell at least one real ale brewed in the local area. The Leeds Branch of CAMRA has joined the scheme and this page is here to tell you all about it.